Publishers may not place AdSense code on pages with content that violates any of our content guidelines. Some examples include content that is adult, violent or advocating racial intolerance. Please see our prohibited content article for more information.
Pages with Google ads may not include or link to:
- Pornography, adult or mature content
- Violent content
- Hate speech (including content that incites hatred or promotes violence against individuals or groups based on race or ethnic origin, religion, disability, gender, age, veteran status, or sexual orientation/gender identity), harassment, bullying, or similar content that advocates harm against an individual or group.
- Excessive profanity
- Hacking/cracking content
- Software or other content that violates the Unwanted Software Policy
- Malware or adware
- Illicit drugs and drug paraphernalia content
- Content that promotes, sells, or advertises products obtained from endangered or threatened species.
- Sales of beer or hard alcohol
- Sales of tobacco or tobacco-related products
- Sales of prescription drugs
- Sales of weapons or ammunition (e.g., firearms, firearm components, fighting knives, stun guns)
- Sales or distribution of coursework or student essays
- Content regarding programs which compensate users for clicking ads or offers, performing searches, surfing websites or reading emails
- Any other content that is illegal, promotes illegal activity or infringes on the legal rights of others
Publishers are also not permitted to place AdSense code on pages with content primarily in an unsupported language.